I keep finding out that things I didn’t know were gendered actually are.
A long time ago I went out to buy a wristwatch. I just needed a cheap digital wristwatch for a project I was involved in, so I got one of those little grey Casio numbers you all remember. It looked completely like any other digital watch, as far as I could see. Anyway, when I got it home, I discovered to my surprise that it was supposedly a “women’s watch.” How? There was nothing overtly feminine or masculine about it in any way. It was simply a digital watch. I suppose what this meant was that the band was a fraction of an inch thinner than its counterpart, but I am convinced literally nobody would have been able to tell that I was wearing a “woman’s” watch unless they looked at the packaging.
Another variant of this was a product from my childhood: Dreambuilders, “the building set just for girls.” As far as I could tell, the major difference between them and Lego was that they were pink. Nobody could ever explain what was wrong with Lego; as far as I was concerned, as long as you stayed away from the overtly martial stuff (and even there it was hard to take a laser death ray galactic warship staffed by little guys with perfectly circular lemon yellow heads and snap-on pants very seriously) , it was the most androgynous toy in existence short of a cardboard box, because you could build whatever you wanted with it. But apparently they decided it was imperative that we gender a one-inch Danish plastic block, and Dreambuilders was born.
Anyway, along the same lines, we now have Butch Bakery: Cupcakes for Men. I thought if there was one thing the genders could agree on, it was cake, but no. *sigh*
fabulousness of the week: A Toronto flamer dances through Eaton Centre on a grey spring day, to Robyn’s “Fembot.” Enjoy!